What I Do.

I'm Wes Henstock, a Level C Certified Brand Architect with a unique approach to business transformation.

Trained by the Yoda of brand, Marty Neumeier, I've spent over two decades turning companies into memorable brands through purpose-led design and strategic disruption.

My journey has been anything but ordinary. From knitwear design in Nottingham to leading a creative agency in New York. And to where I am now. A growth and transformation strategist who helps businesses shape the future of their brand.

I'm here to help you clarify who you are as a company, what you do, and most importantly, why you matter to your customers.

Let's unite to create a brand that resonates with your audience and propels your business growth.